
Getting listed on an RBL is one way mail stops delivering. There’s a longer list of DNS misconfigurations that cause mail to land in spam or get silently rejected, and most monitoring tools don’t catch them. Generator Labs has added 13 email deliverability checks directly into blacklist monitoring profiles, running alongside your RBL checks and feeding into the same alert pipeline.
What Gets Checked
IP-based checks (for IPv4 and IPv6 hosts):
- Reverse DNS (rDNS): the IP has a PTR record
- Forward-Confirmed rDNS (FCrDNS): the PTR resolves forward back to the original IP
- Generic PTR Pattern: the PTR doesn’t look like a dynamic or consumer hostname
- PTR Format: the PTR has at least two labels and a valid alpha TLD
Domain-based checks (for URIBL and URI hosts):
- MX Health: MX records exist and at least one target resolves
- SPF Record: domain publishes a valid SPF record
- SPF Strict: SPF uses an enforcing policy (-all or ~all)
- SPF Lookup Limit: SPF stays within RFC 7208’s 10-lookup cap
- DMARC Record: domain publishes a valid DMARC record
- DMARC Strict: DMARC uses an enforcing policy (p=quarantine or p=reject)
- TLS-RPT Record: domain publishes a TLS Reporting record
- MTA-STS Policy: domain publishes a valid MTA-STS policy
- BIMI Record: domain publishes a valid BIMI record
How to Enable
All 13 checks are opt-in. Go to RBL Monitoring > Monitoring Profiles > Data Sources, click the Email Deliverability tab, and enable the ones you want. None of them run unless you explicitly turn them on.
The recommended approach is a dedicated profile for your mail-sending hosts so deliverability alerts don’t mix with RBL alerts from non-mail infrastructure. Failures trigger the same notifications and webhooks as blacklist listings, so they drop straight into your existing incident workflow.
Full documentation is at docs.generatorlabs.com/email-deliverability.

